Fuse

We’re Changing the Way People Think About Malaysian Oud

Our Story

Fuse Kuala Lumpur, we're a fragrance house dedicated to promoting Malaysian Oud globally. Our journey began in 2006 with a single goal: to challenge the norm of oud fragrances by creating exceptional fragrances infusing each creation with Malaysian Oud.

We believe that by doing so, we are a part of something bigger: to support the prosperity of our local Agarwood planters and to support the sustainable growth of the dying Oud industry. Not only that, this will also embrace the lifestyle of sophistication, eco-consciousness and the fragrance can bring joy and uniqueness to people's lives.