Art de Parfum

Was there ever a thing more English than a good old gin and tonic? Dab on a drop of this fabulous extrait – not a cologne, by the way, despite the name, this is actually a highly concentrated pure perfume – and find yourself whisked away to the front row seats at Wimbledon. t is a warm, sunny day, and you are dressed in cool white linen. At one side, an ice-cold gin & tonic rests, sweating beads of moisture, at the other, a plate of delicate cucumber sandwiches.

This fragrance is a time capsule of these classic English traditions. The opening is as refreshing as taking a long sip of that ice-cold G&T – teeming with peppery citrus and the gin-like juniper berry, it fairly explodes out of the bottle like a freshly opened bottle of Schweppes Indian Tonic.

The heart of Gin & Tonic Cologne shimmers with zesty, bitter aromatics like lemon and grapefruit peel and juniper berry, but there is also a cool, watery tone floating through the heart, adding a gentle freshness. This is the cucumber note – slightly aquatic, clean, and cool. Breathe it in and imagine the expanse of green grass and summer whites.

In the base, a stunning note of white ambergris weaves through a mélange of light cedar wood, vetiver, and incense, bringing with it a refined, mysterious marine woodiness, like ancient driftwood bleached white by decades of sun and sand. Wearing this fragrance on a hot summer’s day is a salve to the soul. It is also uniquely British.